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This is Tahoe University

Our mission is to provide an elevated boutique destination curated with laidback, premium apparel and home goods, and to create a relaxed and welcoming experience for visitors and locals alike that honors and celebrates our community.

Be an original

What inspires our Tahoe U Original line.

5,817’ STATE OF MIND

Technically, we're not an actual university (no need to submit your SAT score), but we like to think of ourselves like a campus: a place to bring together a 'student body' community that can share in a pride and love for this beautiful place. 

Tahoe University Motto

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This is Tahoe University

This is Tahoe University

  People often ask us "What is Tahoe University"? Our mission is to provide an elevated boutique destination curated with laidback, premium appare...
Mom: Our original role model

Mom: Our original role model

@jennyfrankdog They brought us into this world, so from day one, we've been looking up to our moms for guidance and reassurance.   Chasing The Tah...
Toast to Tahoe Quarterly

Toast to Tahoe Quarterly

Cheers! One of the best parts of having a big space in a small town, is getting to share it with the community. Last week we had the pleasure of h...