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Tahoe University

5,817 Takeover

5,817 Takeover

This past weekend we had the honor of taking over @visittruckee on Instagram. We shared our #freshairandfreshperspective that living and ownin...

Cashmere & cozy

Cashmere & cozy

   We're never too proud to admit we have a taste for the finer things. Whether it be bourbon, leather or home craftsmanship, we believe in inve...

Bring on the Bubbly!

Bring on the Bubbly!

  Sit down with a glass of Champagne and join us on a walk down memory lane. Don't worry, there's no more rhyming. We hope you enjoy reminiscing o...

Who's that bear... it's BUCKY!

Who's that bear... it's BUCKY!

Drumroll please... the name of our beloved patio security detail and customer relations guru is.... BUCKY! After much deliberation and considerati...

This is Tahoe University

This is Tahoe University

  People often ask us "What is Tahoe University"? Our mission is to provide an elevated boutique destination curated with laidback, premium appare...

Truckee: When you're here, you're happy

Truckee: When you're here, you're happy

It's no secret that we love where we live. Truckee is the gem of the Sierra and our personal happy place.    From fresh air and sunshine, to trai...

Name that Bear!

Name that Bear!

You may have heard about our new friend that found his way in to our hearts and patio. Sadly, he can't remember his name and agreed to let us hel...

Mountain brewed is best

Mountain brewed is best

There's nothing quite as satisfying as an aprés beer. After a long day taking runs on the hill, there's something so refreshing about a cold brew....

Sip, shop, success!

Sip, shop, success!

Veni, vidi... vino? We had a grand old time celebrating the things we love: ladies, wine, food, and shopping at our Galentine's Sip + Shop event l...

A bird's-eye view of our tiny town

A bird's-eye view of our tiny town

Our friends at Drone Promotions filmed an amazing new video that shows Truckee from a whole new point of view. Below they describe the concept for...

Destination: Happy Hour 🍷🎫

Destination: Happy Hour 🍷🎫

  Join us again this evening for Festive Fridays in Downtown Truckee. It's not too late for some last minute holiday shopping (make sure to check...

Let the festivities begin 🎄

Let the festivities begin 🎄

Join us today and next Friday for Festive Fridays in Downtown Truckee. Get in your last minute holiday shopping (make sure to check out our 12 Day...