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Tahoe University

Athleisure: Namastay comfy

Athleisure: Namastay comfy

It's official, ‘Athleisure’ has a place in the dictionary: “A style of clothing worn as athletic apparel but also suitable for casual, everyday...

The Dog Days of Summer

The Dog Days of Summer

 With so much room to explore around here, it's good to have an adventure buddy to share it with. There's no better friend than your four-legged ...

Home is where life happens

Home is where life happens

We know life in the mountains can get a little dirty with kids (and pets) bringing the great outdoors into your home and onto every surface. We ha...

Summer Soon Sale

Summer Soon Sale

  It's almost summer in Tahoe! Memorial Day Weekend gives us an extra day to really get in the mood for sunshine. So, to prepare all of our Ta...

This is Tahoe University

This is Tahoe University

  People often ask us "What is Tahoe University"? Our mission is to provide an elevated boutique destination curated with laidback, premium appare...

Mom: Our original role model

Mom: Our original role model

@jennyfrankdog They brought us into this world, so from day one, we've been looking up to our moms for guidance and reassurance.   Chasing The Tah...

Toast to Tahoe Quarterly

Toast to Tahoe Quarterly

Cheers! One of the best parts of having a big space in a small town, is getting to share it with the community. Last week we had the pleasure of h...

Mother's Day Gift Guide

Mother's Day Gift Guide

What do you get the woman who gave you the gift of life? It's a tall order, we know. We're a store run by moms that manage to raise awesome kids a...

Truckee: When you're here, you're happy

Truckee: When you're here, you're happy

It's no secret that we love where we live. Truckee is the gem of the Sierra and our personal happy place.    From fresh air and sunshine, to trai...

Partners in Adventure

Partners in Adventure

Your siblings are your first friends and built-in adventure partners. Even when they test your patience, they always have your back. As a family-...

Name that Bear!

Name that Bear!

You may have heard about our new friend that found his way in to our hearts and patio. Sadly, he can't remember his name and agreed to let us hel...

Oh hey Bear! 🐻

Oh hey Bear! 🐻

As the snow began to thaw in our patio, we noticed a few signs of spring. Little sprouts of grass, the cobblestone, the sound of birds chirping. B...