FREE SHIPPING ON ORDERS OVER $100 | USE CODE FREESHIP

Tahoe University

Fall, Flannel & Fjällräven

Fall, Flannel & Fjällräven

Few things are as reliable as a good flannel. Lumberjack-chic, while versatile throughout the seasons in the mountains, is a must-have in every w...

Fall in love with Fall

Fall in love with Fall

There's plenty to fall in love with around here, but the hidden gem of the Sierra is really an entire season: Fall. The summers bring days spent o...

If these walls could talk

If these walls could talk

The town of Truckee gets a lot of its character from the rich history behind it. From the Washoe, Shoshone and Paiute tribes, the Donner Party tha...

Prost!

Prost!

(image via Squaw) This weekend is the annual fall celebration, Oktoberfest at Squaw Valley. The Bavarian festival features all the classic traditi...

Out with summer, in with savings

Out with summer, in with savings

As summer starts to wind down, it's time to start planning for colder weather. And you know what that means... time to make room for a new fall wa...

Art imitates life

Art imitates life

Living in such a beautiful place means lots of creative inspiration. So much so that last year Truckee was named an official Cultural District by ...

All-American Denim Sale

All-American Denim Sale

  Just in time for 4th of July celebrations, America's wardrobe staple is on sale. Everything in our denim collection is 50% Off in-store and...

Truckee is always a good idea

Truckee is always a good idea

This week we're excited to be out at Truckee Thursday. It's crazy to think it's been two years since our first one, and they're only getting bette...

Cheers! It's the freakin' weekend

Cheers! It's the freakin' weekend

Summer is just getting started but the activities are already stacking up. After a gorgeous kickoff last week, we're looking forward to this week...

Who's that bear... it's BUCKY!

Who's that bear... it's BUCKY!

Drumroll please... the name of our beloved patio security detail and customer relations guru is.... BUCKY! After much deliberation and considerati...

June without the gloom

June without the gloom

June is finally here, and it brought with it sunshine and warm weather. This weekend is shaping up to be pretty close to perfect with high 70s and...

This is Tahoe University

This is Tahoe University

  People often ask us "What is Tahoe University"? Our mission is to provide an elevated boutique destination curated with laidback, premium appare...